When you’re a freelancer, first impressions matter to customers. They enable hiring managers to make split-second decisions to decide whether a person would be a suitable match to complete their project.
Your Fiverr profile is your initial introduction to potential buyers on the site, so you must make a good impression. These descriptions tell the client about your skills and qualifications for the job. You can also show clients your uniqueness, personality, and working style. They help potential clients assess your integrity and why they should hire you over other freelancers.
Professional profiles should inspire trust and confidence in your customers. So, spend a little effort polishing your profile to help it stand out from the crowd of competitors. In this article, you’ll learn seven tips that will help you create an amazing profile on Fiverr.
1. Craft Concise, Engaging Descriptions
On Fiverr, potential clients quickly scan through profiles to get the information they need. Some customers may skip profiles that are long-winded or wordy. They don’t always click on links to read every profile or gig. When writing your profile, brevity is important. Use summaries so customers can read the entire overview in Fiverr’s search results list.
Use brief sentences to describe your qualifications. Once you finish, delete any irrelevant, off-topic information that interest customers. Instead, tell customers how your skills can help them complete their projects. You’ll learn more about this process in an upcoming section.
2. Highlight Your Professional Experience
Every freelancing professional has something different to bring to the table when working with clients. Your profile description should always highlight the unique skills you have.
On Fiverr, customer satisfaction is an essential part of your business. Your profile should be client-focused. Tell your clients that providing exceptional work and service is essential to you.
Next, write an engaging overview of your professional experience. These summaries should apply to the gigs you’ll complete on Fiverr. Explain how your skills can help your client succeed.
When highlighting your professional experience, use search engine optimized (SEO) keywords to your profile for search engines. Search for bestseller profiles in your niche on Fiverr, and scan them for keywords that can boost your rankings.
When you develop your profile, pay attention to details. Unlike other platforms, Fiverr encourages its users to show their unique personalities and quirks in their profile. Although you can talk about your favorite bands, books, and other interests, the site encourages users to be subtle when discussing them.
3. Edit Your Profile Until it is Error-Free
On social media, there are multiple memes poking fun of people who are sticklers for correct spelling and grammar. In the professional world, it matters. A single grammatical mistake can make the difference between landing a client or losing them to a competitor.
Eliminating errors from your profile shows the client you care about your work. Consider the readability of the description. Aim for a 6th-grade reading level, so it’s easy for customers to read.
Few people create descriptions that are masterpieces the first time. So, take a few moments to read and edit your work. Have a trusted friend proofread your descriptions for mistakes. Get feedback from them. Ask if your profile sounds interesting and makes sense. If not, get tips from them about how you can improve your profile.
Not everyone has a second pair of eyes to read their work. If you don’t have access to one, you can use an electronic grammar checker to help edit your work. There are several great options available, including Grammarly, ProWritingAid, or LanguageTool.
Once your profile is free of errors, post it to Fiverr.
4. Take a Professional Profile Picture
Another way to make your profile stand out is to take a professional picture. Your photos reveal elements of your personality. For instance, your smile can show whether you are shy, confident, or friendly. These pictures also help customers see the person they are hiring, which helps build trust.
In their help section, Fiverr encourages users to showcase their unique personalities in their pictures. If wearing a traditional suit is not your style, you don’t have to wear one for your profile picture. You can wear the shirt of your favorite band or artist. The site, however, strongly urges all pictures to be quality, professional ones.
The picture you use should a high-quality shot optimized for the web. Take these pictures in a well-lit room with a simple backdrop free of clutter. The picture should be a headshot that reveals your face. Never use grainy, blurry, or pixilated photos. Terrible pictures may make a poor impression on customers.
5. Select Categories, Subcategories, and Metadata Tags
On Fiverr, selecting the right category is essential to help your clients find your profile. Fiverr will usually suggest subcategories based on your skills. You can also research subcategories for your gig. Next, select metadata tags. They provide additional filtering options for users. Research these tags, then add them to your profile.
6. Fill Out Your Gig Details
Your gig description is another critical element of every Fiverr profile. When constructing your gig, follow these steps:
- Select a catchy title for your gig that’s SEO optimized. If you use three packages in your Fiverr Gig, you can increase your earnings by as much as 64 percent.
- Next, choose your gig options, which will be different depending on your specialty. The content market offers optimized titles, marketing action plans, and other options. Graphic designers can select 3D mockups, resolution, and additional areas.
- Write an engaging gig description – These descriptions should be easy to scan, preferably using a bullet list. Highlight or use bold text for areas you want the customer to notice. Include the essential details about your gig.
- Spotlight unique attributes about your gig. For instance, ongoing customer support or unlimited revisions.
7. Complete Your Gig Summary
In this area, provide links to your previous projects. You can also include a 100 percent satisfaction guaranteed clause. Encourage customers to contact you if they have questions about the gig.
Are you a newbie freelancer on Fiverr’s platform? Keep reading Freelance Mojo for more articles and tips that can help you succeed.